Marketing by an agency that understands what you sell and who’s buying it.
We build complete marketing systems for established B2B companies with solutions that take real expertise to explain — the ones whose buyers arrive as experts and can tell immediately when marketing doesn’t understand what they’re evaluating.
Increase in Ad Conversions Medical Research Institution
Driving growth via strategy-led marketing
The marketing problems we were built to solve
Your website is losing deals before the sales call happens.
Your buyers research before they’ll take a call. If the site doesn’t speak their language, answer their questions, or establish trust, they move on — and you never know they were there.
You know you’re different. You’re just not sure how to say it.
Every time you try to articulate what makes you different, it either comes out flat, or it sounds exactly like what your competitors say.
Your best customers came through relationships. New ones aren’t finding you.
Referral-driven growth has a ceiling. There are buyers who need exactly what you do, but have no idea you exist. They are making decisions without you in the room.
Marketing activity is happening. You can’t point to what it’s producing.
Before every leadership review, you run the numbers and try to build a story. The activity is real. The spend is real. The story is harder to find.
A Partner Who Shows Up
You deserve a team that cares as much as you do
You always know where things stand, what’s coming next, and why. Nothing stalls, nothing gets lost, and you feel supported instead of stretched thin.
Human + Transparent
You get clear feedback, honest conversations, and a team that keeps things simple.
Proactive + Invested
Your priorities stay in motion without you needing to push or remind.
Creative Meets Technical
Smart marketing blends strategy, creativity, and code
You get what matters under one roof—sharp strategy, thoughtful design, and clean development that works right the first time. No juggling agencies, no gaps, and no trade-offs that slow you down.
Holistic + Strategic
Your marketing ties together with a plan that keeps every channel and asset aligned.
Creative + Technical
You get strong creative supported by deep technical skill, so even complex ideas work smoothly in the real world.
Guided by Insight
Strategy, brand, website, and demand generation, built as one connected system
Our Marketing-Led Growth (MLG) system brings every core part of your marketing into alignment—your message, audience, content, website, funnel, and measurement. When all six pieces support each other, you get stronger results with less waste.
Proven Framework
You get a clear structure that ties the six essentials together, building a powerful marketing engine.
Psychology-Driven
Your message and experience follow how people naturally think and act, which lifts response and increases trust.
You shouldn’t have to choose between technically accurate and actually marketable.
Your buyers come to every evaluation already knowing what to look for. They have the terminology, the right questions, a clear picture of what failure looks like for their specific use case. Marketing that doesn’t reflect that depth doesn’t get a second look.
Before we write a word, we do the work to understand what you sell — the technical detail, the buyer’s actual decision criteria, the balance between what’s accurate and what’s marketable.
Industries where we’ve driven results
Life Sciences & Biotech
Lab & Scientific Equipment
Industrial Manufacturing
Industrial Equipment & Machinery
Engineering Software
Cybersecurity & Security
Technical Software
Healthcare Technology
Scientific Research
Engineering Services
Medical Consulting
Architecture & Construction
The results of integrated strategy, brand, and demand generation.
Not from a single tactic. From everything pulling in the same direction.
7,900%
Insulgard saw a 7,900% increase in leads after launching their new search engine optimized website and content campaign, from one lead per month to over 80.
400%
Polymershapes saw a 400% increase in organic search traffic from a new B2B marketing strategy and content marketing campaign.
500%
ETA’s website redesign led to exponential growth in lead generation by increasing conversion rates by 500%, growing from 0.5% to 3%.
$700k
After launching an e-commerce platform, our biotechnology client increased their revenue by $700,000.
fractional digital marketing team
We can extend your brand’s marketing function or run it entirely.
If you lack the in-house expertise or resources, as a full-service marketing agency, we can integrate or run your marketing function for a fraction of the cost of hiring full-time staff.
Lead Gen.
CRM
Social Media
Design / Creative
Strategy
Web Dev.
SEO
Paid Media
Content
marketing strategy first
We’ll do the discovery and planning to identify how to accomplish your objectives.
Our robust discovery and strategy process allows us to understand your audience and industry landscape deeply. Using marketing psychology, we can craft a plan to get you to your desired destination.
Website Strategy
Digital Marketing Strategy
Content Strategy
Inbound Strategy
SEO Strategy
Paid Media Strategy
Two decades of web design
Custom-designed and developed websites tailored to your exact needs.
Our agency started as a web design agency. We are experts in essential web design disciplines, including information architecture, user experience, user interface design, custom web development, search engine optimization, web security, and website performance.
Build brand awareness and generate leads to fill your sales pipeline.
It doesn’t matter how compelling your product or service is if no one knows about it or understands what makes it unique. We can help you with demand generation and qualified leads to fill your sales pipeline through our proven marketing strategies.
HubSpot setups and optimizations tailored to how you work.
HubSpot should make your marketing easier, not more complicated. We help you get the most out of the platform — cleaner data, better automation, clearer reporting, and a CRM that actually supports your sales and marketing efforts. Whether you need a fresh setup or deeper optimization, we make HubSpot work the way your business works.
We specialize in solving the unique problems faced by B2B technology companies by providing tailored solutions backed by industry experience that meet each client’s unique needs.
“Three Seven was a great partner in the design and implementation of our new website. From the onset, they personalized the experience identifying what differentiated us from our competition and using those strengths to build a site win which we’ve realized immediate benefits.”
Steve Hurley General Manager at Insulgard
“Within the year we’ve worked with 3.7, we can confidently say we’ve met 100% of the goals we were looking to achieve 1 year ago. There aren’t many other companies we’ve worked with where we can say the same.”
JT Pedersen Director of Software Sales, N.A. at ETA, Inc.
Rooted in Michigan, Working Nationally
A Michigan-based B2B marketing agency for technical industries
Three Seven is headquartered in Michigan and works with established B2B companies across the country. Michigan has long been a center for manufacturing, industrial technology, and engineering — the kinds of companies we’ve built our practice around. That environment shapes how we think about complex products and specialist buyers.
Our clients are based across the U.S. What they share isn’t a location — it’s a product that takes real expertise to market and buyers who know the difference.
Start a conversation
The first call is an honest assessment, not a pitch.
30 minutes to figure out whether we’re the right fit. If we’re not, we’ll tell you who is.
