custom WordPress development

WordPress development built for B2B companies that need their site to do more than exist.

Most B2B websites are built by developers who don’t know marketing, or by marketers who don’t know development. We’ve been building in WordPress for over 20 years as part of a cross-disciplinary team. The result is a site that’s technically sound and built to convert the right buyers.

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case studies

Deep WordPress Experience

WordPress development for B2B companies that need more than a template.

If you’re looking to build a site that’s easy to maintain, want a custom theme, a new plug-in, or to build an app on top of WordPress, we’re the people to talk to. Content management, custom applications, and integrations that fit the way your business actually operates.

We’ve integrated legacy ERP systems, built large-scale e-commerce and eLearning platforms, and developed our own commercial plugins. When a problem is genuinely hard, we’ve usually solved a version of it before.

Custom WordPress Themes

Custom Design, Custom Functionality.

We’ll create a completely custom WordPress theme that’s responsive, intuitive, and built to meet your unique needs.

Our themes are crafted with native WordPress blocks and incorporate full-site editing capabilities, making it easy for your team to manage and update content. Every theme is designed to provide a seamless user experience, while aligning with your brand and business goals.

UI/UX Design
Custom WordPress Themes
Native WordPress Blocks
Full Site Editing (Block Themes)

An example of a custom responsive WordPress theme in desktop and mobile.

An example of a custom developed event submission and search feature for WordPress.

Custom Development

WordPress That Works for Your Business.

We’ll develop custom features to extend WordPress into a tool that works specifically for your business.

From event management systems and resource databases to tailored business applications, we can build and enhance functionality that fits your unique requirements. If existing plugins need customization or you have a specific need, we’ll make WordPress work for you.

Custom Functionality
Plugin Extensions / Add-ons
Integrations
Custom Plugins
System Design

WordPress Commerce

Sell Anything, Anywhere, with WordPress.

We’ll set up an eCommerce platform that enables you to sell your products, services, or memberships effortlessly.

Using WooCommerce and other WordPress tools, we create solutions for selling everything from courses and digital goods to event tickets and subscriptions. Our eCommerce setups are secure, user-friendly, and optimized to grow your business.

WooCommerce / eCommerce
Sell Digital Assets
Membership Websites
eLearning / LearnDash

A custom e-commerce checkout page built in WooCommerce with orders and subscription notifications.

A grid of icons representing accessibility, security, speed optimization, and other capabilities for WordPress

WordPress Optimization

A Faster, Smarter, and Safer Website.

We’ll optimize your WordPress site to perform at its best, delivering a faster, more secure, and accessible experience.

Our optimization services focus on improving page speed, SEO, and accessibility, while also enhancing security to protect your site. We ensure your website is built for performance and designed to meet the needs of both users and search engines.

Security Hardening
Web Accessibility
Search Engine Optimization
Website Performance / Google PageSpeed
Conversion Rate Optimization
User Experience Design
Tracking / Google Analytics
Code Audits

a true partner

Why Partner with Three Seven

There are lots of WordPress agencies out there, you might wonder — what’s different about working with us?

We diagnose before we build

Development starts with understanding the business needs — not just the technical brief. A faster site on a weak strategy is still a weak strategy.

One team, not a handoff chain

Your developer works alongside the strategist and designer from day one. No briefing documents lost in translation, no agency-to-agency coordination tax.

20 years building in WordPress

We’ve integrated legacy ERPs, built compliance-driven platforms, and developed for technical buyers who’ll evaluate the site before they evaluate the proposal.

WordPress Case Studies